Get caught in the
right eyes.
Marketing that gets you noticed — by people and AI. We build full-funnel growth engines for D2C, e-commerce and personal brands across India.
Twelve services. One growth engine.
From the first click to the final AI citation — every lever a modern brand needs to be seen, trusted and bought, run by specialists under one roof.
Be the answer,
not just a link.
Buyers now ask ChatGPT, Gemini and Perplexity before they ever reach Google. Generative Engine Optimisation makes your brand the source those engines quote — with citations, not just rankings.
AI Share of Voice
Citation frequency across engines · placeholder
How we win citations
| GEO lever | What it earns |
|---|---|
| Answer capsules | Quotable 40–60 word answers |
| Schema & entities | Machine-readable authority |
| FAQ structure | Direct Q→A citations |
| Crawler access | Indexed by GPTBot, ClaudeBot, PerplexityBot |
Our 4-step GEO process
- 1Audit current AI visibility across five engines.
- 2Restructure content into answer-first, entity-rich pages.
- 3Ship schema, llms.txt and crawler access.
- 4Monitor share of voice and expand coverage.
Results we can put on a chart.
Three illustrative engagements showing the shape of the work — spend held flat, revenue compounding. Replace with your real numbers.
6.4× ROAS in 90 days on Meta + Amazon
Restructured account into a prospecting/retargeting split, rebuilt the creative engine and added Amazon Sponsored Brands.
0 → 240K engaged followers in 7 months
Built a reels-first content system and reputation layer that turned a quiet founder into a category voice.
Cited in 3 of 5 AI engines for category queries
Restructured the site to GEO spec — answer capsules, schema and entity coverage — to win generative citations.
From audit to scale.
A transparent four-step loop. Every brand starts with a free audit — no spend until we know exactly where the growth is.
Audit
Deep account, analytics and AI-visibility audit. We find the leaks before we spend a rupee.
Strategy
A full-funnel plan mapping channels, creative, budget and measurement to your revenue goal.
Execute
Campaigns, content and experiments shipped weekly — fast, accountable, transparent.
Scale
Double down on what compounds. Reallocate, automate and expand into new channels.
A best-in-class stack, wired into one dashboard.
Brands that got caught.
Illustrative testimonials with placeholder names and metrics — drop in your real client quotes and headshots.
“They rebuilt our entire paid engine in a month. Revenue more than tripled and we finally trust the numbers.”
“The creative velocity is unreal. New winning ads every single week, all tied back to actual sales.”
“We started getting cited by ChatGPT and Perplexity for our category. That pipeline didn't exist before.”
“Went from invisible to a category voice. The reputation work alone changed every sales conversation.”
“Listings, ads and retention finally working as one system. Our LTV is up and CAC is down.”
“Transparent, fast, and genuinely strategic. The Looker dashboards make board meetings effortless.”
Questions,
answered.
Structured to be quoted directly by Google and AI engines. Each answer is self-contained.
Still curious? Talk to usCaught by Apricot plans, runs and measures full-funnel marketing across paid media, social, e-commerce, SEO and AI search. We combine performance advertising with creative, retention and analytics so brands grow profitably — and stay visible as buyers shift from Google to AI assistants like ChatGPT and Perplexity.
SEO earns rankings on a results page; GEO earns citations inside AI-generated answers. GEO structures content with answer capsules, schema and clear entities so engines like ChatGPT, Gemini and Perplexity quote your brand directly. The two are complementary — strong SEO foundations make GEO citations far more likely.
We focus on D2C and e-commerce brands across India and the GCC, plus founders, celebrities and personal brands needing social and reputation growth. Our campaigns are built for local platforms and buyer behaviour — Meta, Google Ads, Instagram, Amazon, Flipkart and WhatsApp.
Every engagement starts with GA4 and server-side tracking so revenue is attributable, not guessed. We report blended ROAS, customer acquisition cost, lifetime value and AI share of voice in live Looker Studio dashboards, reviewed with you on a fixed cadence.
Paid media and creative typically show meaningful movement within 30–60 days. SEO and GEO compound over three to six months as authority and citations build. We set milestone expectations in the strategy phase so progress is measurable at every step.
Yes. We run a free audit of your ad accounts, analytics and AI visibility, then share a prioritised list of opportunities. There is no obligation — it is the fastest way to see where revenue is leaking and where AI search is leaving you uncited.